The eternal question: What comes first, thepretty visuals or the juicy words? We’ve played enough ping-pong with this toknow that both go hand in hand. The key is to figure out what approach worksfor each project, and boom! Your vision will come to life.
Giving clients 57 options? Absolute Chaos.Giving them 2? Sheer Panic.
The sweet spot? Offer just enough choice toempower them to make the best decision and tickle their curiosity. Structuredfeedback loops saved our sanity (and our weekends).
Setting our prices felt like playing fastestfinger first in this competitive industry. Charge too little and riskeverything, or charge based on true value and watch potential clients walkaway. The bottom line is, if you know your worth, the right people will too!
A bigger client pool or a bigger team? Turnsout, scaling a dream isn't about grabbing everyone with a pulse. It’s aboutgrowing smartly and sustainably, building a killer squad, and making sure theservices provided are perfected before chasing numbers.
We’ve all heard it. But are big shiny brandsbetter to work with or dynamic startups? We say, BOTH! Established brands giveyou street cred, but building something from scratch? That feels like a bigwin. We’ve found that real creative magic happens when we don’t limitourselves.
The incredibly fine line between being achill, easy-breezy company with no rules and having strict workplace decorumseemed too easy to tread. Now, we live in the glorious grey area wheredeadlines and respectful demeanour exist, but so do mental health and wellnessdays, flexi-hours, and spontaneous snack breaks. Because a happy team makes ahappy workplace!
Can we have it yesterday?" Sure, let usjust time travel real quick and get it done! :)
Dealing with impossible timelines is an art.We learned to push back (nicely) and set realistic expectations early so wedon’t have to pull all-nighters and lose out on much needed z’s!
Trend chasing isexhausting, and so, we pick our battles: follow the smart ones, start the boldones, and smash the dumb ones to smithereens (politely, bye!). Being‘‘strategically rebellious’’ is basically our brand personality.
Pick a niche!" they said. "Beversatile!" they said. We said ‘’We’ll do both!’’. We found thatspecializing where it counts but staying curious and multi-talented because theworld changes fast is the formula to success. We like keeping up!
We treasure our OG’s: old clients, old (butgold) formats and strategies, good old creativity before AI made an appearance…
That being said, we leave enough room to flirtwith fresh trends, cool tech, and ever-changing requirements that come our way.Balance, baby!
Over time, these conundrums have given us afair of thinking to do, but they’ve also made us sharper, more relevant, and atad bit wiser. Here’s to the next 10 years of creative chaos, design therapy,and telling stories that change the world!